About Philippe Huysveld

Japan Expert-Coach-Lecturer-Speaker-Writer, Europe-Japan Business Consultant, Transition Manager, (Interim) Sales & Marketing Director

IN SHORT

Japan expert, with over 30 years’ Japan-related experience, I am a solutions-driven Senior Executive and Consultant with extensive Marketing & Business Development experience in Japan and in Europe. With expertise across many Industries (Automotive, Mobile Phone, Pro-AV, Semiconductors, Air conditioning, Medical, Display, Electronics), I have sold as well parts as systems and finished products. Entrepreneurial, my executive career also includes consulting, business start ups, P/L responsibility & board experience and BU/subsidiary management.

Over 30 years experience in General Management and B2B Sales & Marketing

PROFILE

Philippe Huysveld started his extensive Business Development career in Japan in 1995, when joining the Belgian Electronics group BARCO‘s new office in Tokyo. Using his double engineering and business background acquired in Brussels, he developed his Technical B2B Sales & Marketing techniques in Japan, in a very competitive & demanding Japanese domestic market. 

After a very successful start in Japan, Philippe went back to Europe in 1998 in order to join PANASONIC‘s European HQs in London, as European Marketing Manager for a wide range of Professional Products (Broadcast, CCTV, Professional Audio & Video, Display, Plasma screens, Air conditioning & Medical). There, he acquired skills in Strategical Marketing, European Policy Making & Coordination as well as Business Planning.

In 2002, he joined a Japanese parts manufacturer and worked at the London office as European General Manager responsible for the European Mobile Phone and Automotive Market development. Taking care of EMEA territory and manufacturing customers, this has been an  exceptional opportunity to cover these two large Industries in Europe.

In 2005, Philippe moved to Paris for the same parts supplier as Managing Director & President for the European Semiconductor Business. There, he set up from scratch and ran the new European office for 5 years, being the bridge between the HQ in Japan and its European customers, as he is multilingual (including Japanese).

Finally, Philippe Huysveld:

– Is a graduate of Brussels University (Engineering),

– Holds a Master in Foreign Trade (Brussels) as well as a MBA from Kyoto University (Japan)

–  Has specialised training in Transition Management and Public Relations.

–  Is a (Independent) Japan Expert registered with the EU-JAPAN CENTRE FOR INDUSTRIAL  COOPERATION:
http://www.eubusinessinjapan.eu/support/huysveld-philippe

– Is a registered Expert of knowledge brokers like Advantus Global, ZINTRO, Alphasights, Thirdbridge, Guidepoint Global and ZEQR.

– Is a speaker (also known as Faculty Member) registered at Speakers Academy®, the leading institute for professional speakers: https://www.speakersacademy.com/en/speaker/philippe-huysveld/

– Has lectured on the Japanese Economy at the University of Cergy-Pontoise (Master Program in Languages & International Trade – option Japanese Market).

– Has lectured on “Business Relations with Japan” at the Vesalius College in Brussels.

– Is the author of 7 Japan-related Books as well as key Market Reports and many other publications.

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